First-party Tracking
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At a glance
Your customer journey can last longer than seven days
Someone discovers you today, compares options next week, and buys a month later. When their visitor ID expires between visits, the journey can look like several different people. That makes it harder to see which marketing helped win the sale.
Safari can limit JavaScript-based visitor recognition to seven days without interaction, including in a standard GA4 setup.
Cromojo combines a server-set first-party cookie with your own tracking domain, setting a rolling lifetime of up to 400 days. Recognise eligible return visits on the same browser and connect them to conversions and revenue.
Safari can limit JavaScript-based visitor recognition to seven days without interaction, including in a standard GA4 setup.
Cromojo combines a server-set first-party cookie with your own tracking domain, setting a rolling lifetime of up to 400 days. Recognise eligible return visits on the same browser and connect them to conversions and revenue.
Capabilities
Connect more of the path to purchase
Recognise returning visitors
Connect visits across sessions and days on the same browser, so someone who comes back to buy does not always look like a new visitor.
Connect visits to revenue
Connect eligible returning visits to purchases through Cromojo's Shopify and Stripe integrations, so your reports help explain revenue across sessions.
Track on your own domain
Load the analytics script and send events through an address such as stats.yourdomain.com, keeping collection on your domain.
Up to 400 days of recognition
Give longer buying journeys more time to connect. Cromojo sets a rolling cookie lifetime of up to 400 days; browser restrictions and visitor choices can shorten it.
Choose your consent setup
Use opt-in tracking with your cookie banner or opt-out tracking where appropriate. Keep cookie-free analytics for visitors who decline.
Follow a guided setup
Add your tracking subdomain, follow the DNS instructions, and install the updated snippet once the address is active.
Frequently asked questions
Answers on cookie lifetime, GA4 and revenue attribution. For Google's explanation of browser limits, see its GA4 cookie guidance.


